To empower Hispanic college student-athletes to maximize their opportunities in the Name, Image, Likeness (NIL) landscape.
We guide brands to partner with the most relevant Hispanic college student-athletes in any market, and then create effective, authentic campaigns that engage Hispanic and youth audiences.
Our "group influencing" model provides the engagement and conversion rates of Nano and Micro Influencers, delivering the scale and reach of Mid-Influencers.
Hispanic student-athletes are "BIG DEALS" with their families, friends, coaches, and communities. They are a fantastic story that needs to be told and supported.
We acknowledge Hispanic college student-athletes may not be the most recognized names, however they are crucial to the success of many teams across sports, from soccer, baseball, and softball, to football, basketball, wrestling, and track & field, among others. Most important to brands, they are authentic, trusted influencers, ambassadors, and role models that brands should have speaking for them.
Brands can elevate their business by leveraging the influential presence of Hispanic student-athletes who connect deeply with diverse audiences and bring unique cultural insights. Partnering with us not only enhances brand visibility and authenticity, but also taps into a dynamic market with significant growth potential.
The challenge for many brands isn’t that student-athletes aren’t valuable influencers or ambassadors, but that navigating NIL (Name, Image, Likeness) deals—especially with athletes outside the top tier—can be complicated and time-consuming. Managing deals requires brands to sift through thousands of athletes, establish relationships, ensure brand guidelines are followed, objectives are met, along with maintaining compliance and tracking performance.
ÑIL Hispanic makes this easier by helping brands quickly find and connect with the most relevant Hispanic college student-athletes in key markets. By aggregating athletes from various schools across different sports and markets, we then create campaigns that deliver national scale with local effectiveness. We build authentic and effective marketing, advertising, impact, and recruitment campaigns that resonate with Hispanic and youth audiences, making it easier for brands to get results.
Contact us today to schedule a free consultation and learn more about how ÑIL Hispanic can help you grow your business. We're committed to delivering exceptional results and providing you with the support you need to succeed.
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